Along with the brand identity and website, editorial design plays an equally important role throughout the process of branding and reaching target customers.
Do not negating the important role of print and communication publications in the improvement of the brand identity system, we always pay attention to meticulous details on layout, typography, images ... to create a editorial design that can deliver full content to the customer. A company profile, salekit or campaign which is professional and consistent with brand identity is a powerful tool to capture the company's ability in the minds of each customer.
We offer our customers the best experience of:
- Current status survey
- Strategic consulting
- Construction and restructuring
- Concept development
- Usability testing
- Explore the Project scope
Survey about the current status and digital model of the business. Market research, competitors, user psychology analysis.
- Analyze and strategize
Based on the tracking data of the system, we stands in the role of the customer to determine the usability. The goal is to increase the satisfaction of the customer and the business itself.
Propose the suitable digital strategy.
To navigate the customers to advance user experience, information and functions of the system should be restructured and optimized. The outputs of this step are the sitemap, navigator based on userflows.
Based on the brand identity, our design team will build up a concept via wireframe and style guide. The style guide must be standardized to make it easier for later development.
- Testing and evalutation
Based on statistical tools as well as user surveys we can evaluate the usability and effectiveness of the product.